On Thursday evening, while unconfirmed reports spread about the Brown University gunman, CNN’s Kaitlan Collins took to social media, noting the confusion and guiding the public to her network’s 9pm newscast.
Although the network is hardly a perfect news source, her words resonated to many. It remains one of the organizations where one can locate grounded and largely reliable reporting – particularly during crises such as the one taking place near a New Hampshire storage facility.
An Uncertain State Amid a Business Tug-of-War
But the news network, now four and a half decades old, finds itself in a precarious position as two massive media conglomerates battle over ownership of its corporate owner, Warner Bros Discovery.
Regardless of who wins, the fate of CNN has become part of a high-stakes game of business acquisition, not as a question of what helps the information-seeking public.
“This is yet another example of the deep structural problems with origins in decades of governmental choices,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a professor of media policy at the University of Pennsylvania.
The speculation about who will own Warner Bros Discovery – will it be Netflix or Paramount Skydance? – fails to grasp a more important point.
“It is often framed as a business story with powerful individuals as the main characters, but there is hardly any discussion of the common good,” Pickard said.
A Further Layer: Political Influence
The CNN scenario is made more complex by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his primary “fake news” adversary.
Think back to the shouts of “CNN sucks!” at his rallies, his administration’s punitive suspension of reporter Jim Acosta’s press credentials, or his clashes with Collins in official meetings.
Trump now asserts that CNN needs new ownership. You can read that as ownership that will protect him from criticism and scrutiny. That is one reason why he seems to come down on the side of Paramount Skydance, which has made a unsolicited offer.
He has grounds to prefer that bidder more. For one thing, it is controlled by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently installed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the top editor of that historic news network.
A Future of More Instability
Notably, if Netflix wins, CNN and other cable outlets would first be spun off into a independent unit. Such a move could be a welcome development to many at the network, but it’s far from a secure position. That arrangement could position CNN for a future sale. The cycle continues.
According to Timothy Wu, much of this is a violation of antitrust statutes, anyway. The prominent critic of big tech’s dominance stated that anti-trust laws should block both deals.
“Either merger would be harmful to the country, and both should be challenged by the government,” Wu argued.
The Bigger Problem and a Potential Solution
No matter the outcome in this situation, the underlying crisis endures.
“What we have now is a highly system hostile to democracy, but we ought not succumb to the belief that change is impossible,” Pickard emphasized. Policy decisions – originating in the 1930s and 1940s – helped to create this profit-obsessed monster, and revised policy decisions can address it.
Can reform occur in an era where the head of the FCC won’t even affirm that the agency is independent? Change is very unlikely now, but that should not imply it will be impossible forever.
Measures that support independent news organizations, aid local journalism, fund public media, and outlaw the consolidation of media power in very few hands are within reach – they are essential for a functioning democracy.
Regarding media ownership, size does not equal quality. And news organizations including CNN cannot be tools in the newest merger game.